Another book launch – oh my!

I now have a paperback edition of my memoir, Leaving the Hall Light On, in my hands. It just arrived. Getting it to this point has taken just short of three months, but well worth the time and effort. The edition looks great. I decided to keep the same cover design because it has been my brand for the last year. I felt changing it could be confusing to my followers and even to me. Plus I love the front cover photo, taken by my young girl friend, Madison Poulter, whom I've known since she was eighteen months old. Can't believe she's off to Lewis and Clark College in the fall. So both my publisher, Mike O'Mary at Dream of Things and I have been doing a lot of planning to get ready for the launch. Mike made an excel spreadsheet with activities to accomplish between now and January. Here are some of the things we're doing right now: I've communicated with friends and family about the launch and asked them to write a review and post it on Amazon if they've already read the … [Read more...]

If you Like me, what’s the point?

My memoir book cover photo by Madison Poulter There is a thread going on, on LinkedIn that goes like this: I'll like your fan page and Amazon book page if you like mine. So I've been responding to a lot of those requests, and now I'm up over twenty-five new likes in just the last week. But, I wonder what's the point? Do these new likes translate into book sales? So far, I don't think so. A few people that I've met through my social networks have said my book is on their list, but I haven't seen a bump in my Amazon rankings as a result. So with all this social media networking over 900 Facebook friends, over 400 Facebook fans, almost 250 LinkedIn connections, and a constantly growing list of Twitter followers, I wonder where it is all getting me. And I find that keeping up all the connections is a lot of work. Okay, I won't be so down about it all. I'm only into this marketing game about six months. I've got to give it more time. Plus the fact that my book is a hard sell … [Read more...]